Case study
BZ Solar Solutions
BZ Solar Solutions, a five-branch solar company in Mindanao, Philippines. Active client, running in production.
The response times above are measured from the live chat console, not estimated. The sample is nine requests and is labelled as such rather than scaled into a percentage.
Where they started
Five branches, five different ways of handling an inquiry. A homeowner asking about a hybrid system got a different answer depending on who picked up, and the quotes that followed lived in whichever spreadsheet that branch happened to use. Nobody at the top could see the pipeline as one thing.
What it was costing them
Inconsistent answers cost trust, and a homeowner comparing three installers notices. Worse, an inquiry that arrived after hours had nowhere to go, so the lead either waited until morning or went to whoever replied first. In solar the second quote usually loses.
What I built
A public estimator anyone can use without handing over their details first, so the visitor gets value before being asked for anything. Behind it sits Mar, an AI assistant that answers common solar questions and qualifies the inquiry. Mar is deliberately not the last word: after a set number of answers it offers a handoff, and a real agent can join from a live console that already shows the full conversation, so the customer never has to repeat themselves. Everything lands in an invite-only staff workspace with role-based access, because the pipeline holds real customer records.
The pieces
- Self-service estimator and published package catalogue, with no contact details required to see the initial recommendation.
- Five-branch quote intake plus Mar, an AI assistant for common solar questions, lead qualification, and human handoff.
- Private lead pipeline, contact records, quotation review, pricing catalogue, role-based access, AI training, and beta live-chat and inbox workflows.
- The staff workspace is intentionally not linked here because it contains live customer and operational records behind invite-only authentication.
How the engagement works
Built and delivered in phases against a fixed project scope, with the staff workspace kept behind authentication because it holds live customer records.
Other case studies
Your bottleneck is probably not solar.
The pattern travels: capture the lead, answer them before they cool, and put the follow-up somewhere it cannot be forgotten. Tell me where yours leaks and I will tell you straight whether it is worth automating.
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